Louis Vuitton has revealed a new chapter in its Core Values campaign, enlisting acclaimed photographer Annie Liebovitz to take photographs of tennis rivals (besties) Roger Federer and Rafael Nadal.
The duo are photographed hiking through the Dolomites mountain ranges in Italy with the tagline, “There are Journeys that turn into Legends.” Federer wears a Monogram Christopher backpack and Nadal, the Monogram Eclipse.