Bottega Veneta Opens First Store by Matthieu Blazy in Milan

Nestled in the heart of Milan’s iconic Galleria Vittorio Emanuele II shopping gallery, Bottega Veneta’s new flagship is a fashionable blend of heritage and innovation.

Article by T Australia

bottega veneta Galleria Vittorio_1Photograph courtesy of Bottega Veneta.

Designed by the Bottega Veneta’s Creative Director Matthieu Blazy, the two-story store is a testament to the brand’s commitment to pushing the boundaries of luxury retail. Blazy’s creative vision marries tradition and modernity, mirroring the aesthetic of the brand’s Avenue Montaigne flagship in Paris. The store’s distinguishing elements—glass, Italian walnut wood, and green Verde Saint Denis marble—evoke a sense of sophistication, seamlessly integrating with Milan’s rich cultural tapestry.

The design narrative unfolds through geometric grids, where industrial square glass blocks, walnut wood panels and marble converge. Blazy’s inspiration draws from Italian modernist architecture, offering shoppers an immersive experience that contrasts the familiarity of a domestic interior with the avant-garde allure of a spaceship.

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Photograph courtesy of Bottega Veneta.
bottega veneta Galleria Vittorio_2
Photograph courtesy of Bottega Veneta.
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Photograph courtesy of Bottega Veneta.

Bottega Veneta’s Galleria store not only cements its presence in Milan’s premier shopping districts but also promises an exclusive shopping experience. In celebration of the grand opening on January 30, the store will pre-launch key looks from its Summer ’24 collection, including the Kalimero Cha Cha and Città bags in signature Intrecciato, and the Cha Cha shoe. Additionally, patrons can indulge in limited editions, such as five unique Kalimero Città bags in python and 15 ceramic handle Sardine bags, each adorned with an individually numbered brass plate.