Who Is Jaten Dimsdale, Better Known As Teddy Swims?

For the singer, whose soulful baritone voice has propelled him to success beyond his imagining, a stadium is the natural place to share personal pain.

Article by Lance Richardson

Teddy Swims.Photograph courtesy of Teddy Swims.

Teddy Swims is trying to convince me that I, too, have the potential to be a global musical sensation. I can barely hold a note, I say, but he is having none of it. Have I ever heard somebody who thinks they can sing but who can’t actually sing at all? There’s no helping those people, he insists. “When somebody says they can’t sing, though, that means they know when they’re hitting it and when they’re not hitting it.” Those people — me, apparently — have the right ear. “And if you know you’re not hitting it, all it takes is learning the muscle control.”

That easy, huh?

“People ask me all the time: When did you discover you could sing? And I say, it wasn’t a discovery,” Swims says. He urges me to look up Heroic Bear, one of his early hardcore bands, on YouTube, for damning evidence. “Goodness gracious, bro. I could not sing.”

Anybody who has listened, slack-jawed, to the virtuosic baritone crooning through Teddy Swims’s “Lose Control” (“When you’re not next to me / I’m fallin’ apart right in front of you, can’t you see?”) will find this very, very hard to believe. Talent can be honed, but to sing like that, you need to have something once-in-a-generation to work with in the first place. It is safe to say, I think, that no amount of “learning the muscle control”, as Swims puts it, will land me a guest spot on “The Kelly Clarkson Show”, where he appeared this past December, holding his own in a duet with Clarkson so astonishing that there are multiple reaction videos online of voice coaches struck dumb as they watch it.

Swims may be overestimating my innate ability, and underestimating his own, but he truly believes what he says. Unlike many people who have brushed up against superstardom, he speaks earnestly and with unimpeachable humility. He is still genuinely shocked to find himself the centre of attention. Not so long ago, he was overthinking things, full of anxiety. “I used to be, when I started, so nervous that I would sit in a corner and stare at a wall for three hours,” he says. “But when I hit the stage, I was never nervous. Once the lights hit me and I sang the first note, it felt like that was my home. I felt like I belonged there, and I became the most me I was when I was on stage.” Now he is thriving in the spotlight as an unlikely 31-year-old icon: shaved head, bearded, with tattoos across his eyelids and neck, singing ballads as openly confessional as those by Taylor Swift, whose “Cruel Summer” he has expertly covered.

The stage, Swims explains, feels like his living room now. “And I always say that, in my living room, I walk around butt naked. If you don’t want to come see me butt naked —figuratively, of course — then don’t come to my show. It’s a place where I’m just allowed to be vulnerable. And it makes other people feel that way, too.”

Teddy Swims is a stage name. (He hates it, but says “it’s too late to change now, I guess”.) He was born Jaten Dimsdale in 1992, in a suburb of Atlanta, Georgia. When he was about 13, he watched his best friend’s dad sing “Wanted Dead or Alive”, by Bon Jovi, in the family basement, and had an epiphany: “I was like, ‘Yo, bro, we gotta be your dad!’ ” (That best friend, Jesse Hampton, is now Swims’s guitarist.)

In high school, he got involved with musical theatre, playing, among other characters, Mark Cohen in “Rent”. Then there was the “Star Wars” parody musical he co-wrote with his teacher. “I cast myself as Han Solo,” he recalls. Performances of that helped bail out the school theatre department — “kind of why I got my diploma”, Swims says with a laugh.

After high school, Swims, like all his friends, joined heavy metal bands around Atlanta, most of which performed for an audience of other heavy metal bands. It was a closed-circuit system, but he found the pure expression of it all completely liberating. “It was emo,” he admits with a grin. “It was about ‘nobody understands me’ stuff, and it changed my life, man. It was a really beautiful thing for me.”

In the years following, he dabbled in other genres, and found work opening for other artists during their shows. But fame came via a different avenue. On June 25, 2019 — the 10-year anniversary of Michael Jackson’s death — Swims uploaded a cover of Jackson’s “Rock With You” to YouTube. Standing next to a microphone, a bandana tied around his head, he accidentally changed the course of his life. “I just wanted to pay homage to Michael Jackson, because he’s the greatest,” Swims says. “And then we woke up the next day with, like, 10,000 views. And I was like, ‘Oh boys, we’re partying! We’re getting hammered tonight! We made it.’ I could have never imagined that.”

Seizing on the delirious success, Swims quit his job at Chili’s Grill & Bar, moved with a few friends into a house in Snellville, Georgia, and built two makeshift studios. They gave themselves six months for a grand experiment: “We can design our own merch, record our own songs, produce our own videos, play all the instruments. We can do everything ourselves.” Which they did to enormous success, releasing a string of viral covers: Bonnie Raitt’s “I Can’t Make You Love Me” (now at 42,862,764 views); Shania Twain’s “You’re Still the One” (166,809,208 views). On December 24, 2019, one day shy of the six-month deadline they had set for their “stupid little plan”, Swims signed a contract with Warner Records.

“I put all my friends on salary,” he says proudly. Not even the pandemic could slow them down now: they were already living in the same house. The covers kept coming, and then some original songs, followed by four EPs, and finally a full album, “I’ve Tried Everything but Therapy (Part 1)”, which came out in September 2023. “Lose Control”, released a few months earlier as a lead single, had already entered the Billboard Hot 100 and would hit the top spot the following March. In Australia, it reached number four on the ARIA Charts.

“I was going through a very tough time with somebody I was dating,” Swims says. “We were both in a really bad place. It was kind of a toxic relationship. And most of the album, like six of the 10 songs, came from just going through this situation with her at the time. I had things on my chest that I needed to say.”

Some of the song lyrics are brutal. “I’m such a sucker for the pain,” Swims sings. “I’m helpless, baby / Porcelain in your hands.”

But things are better now — he has moved on, cleaned himself up — and listening back to the album, or singing the songs in front of a live audience, has given him a new perspective.

“I will never regret that time in my life,” he says. “What I take away from it now is that no matter what you’re going through, not only is there a way out, but you’re not alone. And when somebody raises their voice about it, somebody else is going to say, ‘I feel that same way,’ and that creates a safe place for you to speak about it, which has been the most successful thing in my life.”

One success among many, at any rate: Swims is now preparing for arena shows — his first ever — in New Zealand and Australia.

“If you just tell people how you’re feeling,” he says with a smile, “you’re going to find your tribe, you know what I mean?

The No-Frills Makeup Brand That’s Anything But Fluff

In this issue’s T Australia Faces series we profile four entrepreneurs who are championing a renewed vision for the beauty industry. Next: Fluff’s Erika Geraerts.

Article by Alison Izzo

T Australia faces Fluff_2Fluff founder Erika Geraerts. Courtesy of Fluff.

Erika Geraerts isn’t afraid to go against the grain. Having cut her teeth working for big beauty brands (she was one of the co-founders of Frank Body), she decided to go it alone and, in 2018, she founded a brand with an unusual aim: producing less. Based in Collingwood, Melbourne, Geraerts, 34, sees Fluff as an antidote to the overconsumption most makeup brands peddle. It’s known for three products — a refillable bronzer, lip oil and retractable brush — and occasionally offers skincare, such as a cleanser and mask. 

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Fluff’s trio of hero products, from left, the Kabuki Brush, Bronzing Powder and Lip Oil. Photograph courtesy of Fluff.

The less-is-more approach extends to her distribution model: about a year ago, Fluff moved to quarterly releases, selling products online for just one week, four times a year. “Consumers were becoming confused and disheartened,” Geraerts says, referring to sales strategies common in the industry, such as aggressive advertising campaigns. “So we thought, ‘What if we pull back and restrict the supply to increase the demand?’ ” The main advantage, she says, is that she now sets the pace of her business. 

According to the company, annual revenue bounced back within a year and, with reduced costs, Fluff is now more profitable and easier to manage. “It also allows us to focus on different markets, each time in a more efficient way,” Geraerts adds. 

Introducing Maeva Heim’s Bread: “Haircare Basics for Not-So-Basic Hair”

In this issue’s T Australia Faces series we profile four entrepreneurs who are championing a renewed vision for the beauty industry. Next, meet Maeva Heim of Bread.

Article by Alison Izzo

Bread Haircare_Maeva_2Bread's founder Maeva Heim. Photograph courtesy of Bread.

Growing up in Perth, Maeva Heim spent much of her chilhood at her mother’s “tiny, hole-in-the-wall” salon, a place that specialised in textured hair, braids, weaves and cornrows.  “As any first-generation immigrant child knows, if your parent owns a business, you’re there for the weekend, school holidays. …” says Heim with a laugh (her mother hails from the Ivory Coast and her father comes from France). But it was those salon days that ultimately inspired Bread, Heim’s globally stocked haircare brand, which enjoyed a spectacular debut, in 2020, at Sephora in the US. 

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Bread Hair-Gel embodies the brand’s devotion to “curls, fuzz, frizzy bits, bangs, braids, bantu, other bits”. Photograph courtesy of Bread.

Still based in Perth, Heim, 33, describes the products as “haircare basics for not-so-basic hair”. Having previously held marketing roles at major brands such as L’Oréal and Procter & Gamble, Heim had the business acumen to realise there was a gap in the market. The companies she worked for, Heim says, “were never really speaking to me as a consumer, [or] to my peers or to people who look like me.” 

Among her many goals, Heim wants to challenge the idea that curly hair is difficult hair. At Bread,  she emphasises education over marketing and, with its strong online presence, she says it is as much a media company as it is a beauty brand. “We celebrate shampoo and conditioner,” she says. “But we want people to feel like they can come to Bread for more than that.”

The Editor-Turned-Beauty Entrepreneur Advocating for Less (Not More)

In this issue’s T Australia Faces series we profile four entrepreneurs who are championing a renewed vision for the beauty industry. Next, meet the Sydney-raised, New York-based Neada Deters

Article by Alison Izzo

Lesse_NeadaDeters3Lesse founder Neada Deters. Photograph courtesy of Lesse.

She might be firmly entrenched in the hustle and bustle of New York City, but the Sydney-raised editor-turned-beauty-entrepreneur Neada Deters, 33, puts her Australian roots and love of nature at the centre of her sustainable skincare brand, Lesse. “The power of active botanicals are so underutilised, especially Australian natives,” says Deters. “They’re ingredients that we use again and again, because Australian plants have adapted to deal with a very harsh environment and have incredible reparative and regenerative properties that are not at all common in the broader landscape of skincare.” 

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Lesse's tightly curated range of skin and suncare products. Photograph courtesy of Lesse.

On a more holistic level, Deters, who founded the brand in 2018, was keen to create a small range of products that utilised organic ingredients and would change the mindset around skincare, turning a chore into a meditative process. “We wanted this to be a ritual, something that they can look forward to,” she says. 

The brand’s Bioactive Mask, which contains antioxidant-rich flame tree extract, has acquired a cult following since its launch and perfectly encapsulates Deters’ ethos. “You cleanse your face, you apply the mask, you sit in that mask — it’s an intentional practice,” she says. “In the actual formula itself and in the practice of it, you are getting this internal and external renewal.”

The New Zealand Skincare Founder Putting the Environment First

In this issue’s T Australia Faces series we profile four entrepreneurs who are championing a renewed vision for the beauty industry. First up: Emma Lewisham.

Article by Alison Izzo

T Australia Faces_Emma Lewisham_1The co-founder of Emma Lewisham, Emma Lewisham. Photograph courtesy of the brand.

Frustrated by a lack of pregnancy-safe natural skincare products — ones as luxurious as those she’d religiously purchased prior to falling pregnant — Emma Lewisham set about creating her own. Not only would her eponymous line use science-backed, naturally derived ingredients, it would also be carbon-positive, with offsets outweighing emissions.

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Containers from the Emma Lewisham range can be returned to be refilled or recycled. Image courtesy of the brand.

Since the brand’s launch in 2019, the 38-year-old New Zealand native has made significant inroads both in terms of company growth and environmental impact. Her sustainable Circular Beauty initiative has helped Emma Lewisham earn B Corp certification (almost all containers can be returned to the company and either refilled or recycled), and in the past financial year, sales in Australia increased by 99 per cent. In part, that’s due to the brand’s Mecca debut — it was one of the beauty retailer’s most successful skincare launches of 2022. All of which suggests that customers appreciate the founder’s focus, which, Lewisham says, is always about skin, not “ingredients or what’s trending”. 

So what’s next? The former corporate executive says she wants to help set more realistic beauty standards. “Beautiful skin isn’t about perfection,” she says. “It’s having confidence and the skin being as healthy as it can be — for you. That’s the message that we champion and I feel really passionate about.”

A Multi-Disciplinary Artist Who Isn’t Easily Categorised

Meet this issue’s T Australia Faces curator, the artist Rone.

Article by Victoria Pearson

Rone_1Rone's work “Time” (2022-23) at Flinders Street Station. Image courtesy of the artist.

Not quite a painter, not quite an installation artist, Tyrone Wright struggles with applying language to his profession. But, he says, “it feels like I’m doing something unique if I can’t be easily categorised”. Semantics aside, Wright has garnered a cult following with the immersive art experiences he stages under the moniker Rone. Recent projects include “RONE in Geelong” (2021), featuring works he created in response to the architecture at Geelong Gallery, and “Time” (2022–2023), a love letter to the city of Melbourne, three years in the making, staged on Flinders Street Station’s abandoned third floor.

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Tyrone Wright, aka Rone, with his work “Time” (2022-23) at Flinders Street Station. Photograph by Tony Mott.

Wright is more confident verbalising his enduring source of inspiration, which he sums up in just three words: “beauty and decay”. From the texture of an old wall to a broken vase or a delicate cobweb clinging to the corner of a shelf, Wright draws artistic fuel from the exquisitely broken. “Something in a fragile state always seems more beautiful because you realise that they might not be there tomorrow,” he says. “It causes you to appreciate it now.” 

When conceptualising his large-scale works, Wright begins with the location’s confines, rather than a concept. “It’s structure first,” he says, noting that his fascination with decay is not without obstacles (“I can’t just destroy the building and walk away from it.”) Wright wrestles with depicting damage while maintaining a site’s aesthetic and conditional integrity. For “RONE”, this necessitated laying a brand-new “ancient”-looking custom-printed floor over the gallery’s fresh floorboards.

As for what’s next? “My immediate next project is a holiday,” he jokes. “It’s quite an exciting time, to be completely flexible with time and ideas and concepts. And I’m feeling pretty lucky about it.”